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ÄCzech housing market is in its expansion
period, demand for new dwellings is growing. In 2003, the highest number of started new apartments
since 1990 has been recorded (36,5 thousand). Czechs concluded 31,5 ths. of
mortgages in value of 36,2 bn CZK. In case of construction saving programme,
2,1 mil. of contacts were concluded. Building societies provided more than 155
ths. new loans, in total value of 32,8 bn CZK.
Ä
ÄA dominating proportion of
the new development activities has been concentrated to Prague and its vicinity. Just this region has
become the target area for the survey presented.
Ä
ÄMost market players monitor
carefully competitive projects coming to the market, however what is often
missing is an objective and unbiased information about actual patterns of the demand side of the market. Consumer research is
quite essential for getting involved into real
preferences of potential clients.
Ø
ÄINCOMA Research (dealing
with real estate research a.o.) has conducted several bigger residential surveys for various clients recently.
Ä
ÄRegarding the growing demand
for information relevant for residential developments, INCOMA has decided to
carry out an extensive representative research (as a non-exclusive multi-client project): RESIDENTIAL POTENTIAL IN PRAGUE/POTENCIÁL PRAŽSKÉHO
REZIDENČNÍHO TRHU 2004